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ENTREVISTA: ANA ROCA CASTRO Y ELIANNE RAMOS SOBRE LA CONFERENCIA LATISM'11

11/4/11 , Posted by Alex Guerrero at 5:49 PM


La organizacion LATISM o Latinos In Social Media se ha consolidado como la destinación y el punto de encuentro de muchos Latinos en los Estados Unidos. Este año se celebra la 5ta Conferencia de Latism en Chicago con el tema de AMPLIFICAR NUESTRAS VOCES PARA GANAR EL FUTURO. Para celebrar la ocasión con un gran billboard electrónico en la pantalla gigante de Reuters en Times Square y con la presencia de amigos y miembros del capítulo de Latism de Nueva York, nos reunimos en una fiesta patrocinada por Heineken en un local del Theater District de Manhattan (VEAN LAS FOTOS AQUI) donde compartimos una grata velada poniéndonos al día y haciendo nuevos amigos. Allí también tuve la oportunidad de conversar con las dinámicas Ana Roca Castro (Fundadora y Chair de Latism) y Elianne Ramos (VP de Comunicaciones de Latism). La plática se centró en la Conferencia Latism '11: su propósito, el tema de la conferencia, sus segmentos y los premios Latism'11.  La invitación es a seguir la conferencia y/o a participar en ella. Visiten Latism.org para más información.
Para ver la entrevista pulsen en la foto o >> LATISM


Aqui tienen el temario de Latism'11:

“Amplifying Our Voices to Win The Future”


The lineup for this year’s bilingual Conference includes sessions on how to use social media to amplify the impact of business leadership, personal influence and public service campaigns within the Latino community, in addition to exploring case studies in the areas of Health, Education, Economic Development and Civic initiatives.


LATISM Annual National Conference – Chicago – Nov. 9 to 11, 2011.
Our centerpiece, fully bilingual event of the year
For its centerpiece event of the year, LATISM has chosen the City of Chicago: a city pulsing with Latino flavor, representing almost a third of the city’s population. The national event –to be held at the beautiful Navy Pier, one of the city’s world class landmarks –will consolidate LATISM’s mission and audience of health providers, government officials, educators, community and thought leaders with three tracks focusing on empowering Latinos:
PUBLIC SERVICE TRACK
Use of social media to amplify the impact of public service in the Latino communities. Explore case studies in the areas of Health, Education, Economic Development and Civic initiatives.
Target: Non-Profits, Educators, Health Care Professionals, Government, Community Activists, Politicians, Corporate Responsibility Teams.
BUSINESS AND LEADERSHIP TRACK
Lessons Learned from Multicultural Marketing, Communication and PR leaders who have pioneered and tested social media campaigns with a Hispanic target.
Target: Multicultural PR, Corporate Communications, Business Owners, Entrepreneurs, Industry Leaders, Marketing.
PERSONAL INFLUENCE & COMMUNITY TRACK
The most successful Latino and Latina bloggers, influencers and entrepreneurs will share their knowledge and secrets about their strategy.
Target: Bloggers, Vloggers, Foodies, Professionals, Social Network Community Leaders, Entrepreneurs, Job seekers, Consultants.

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